Implementasi Fitur Chatroom Interaktif pada Website E-Commerce (Studi Kasus: CV XYZ)
DOI:
https://doi.org/10.31004/joecy.v5i2.1733Keywords:
chatroom, e-commerce, layanan pelanggan, scrum, usabilityAbstract
Perkembangan teknologi informasi menuntut perusahaan untuk menyediakan layanan digital yang cepat dan interaktif. Penelitian ini membahas proses pengembangan dan implementasi fitur chatroom pada website e-commerce CV XYZ menggunakan metodologi Scrum. Tujuan utama pengembangan ini adalah menciptakan sistem komunikasi yang real-time dan terintegrasi untuk mendukung efisiensi operasional tim sales dan pelayanan pelanggan. Evaluasi dilakukan menggunakan System Usability Scale (SUS), dengan hasil skor 70,83 yang termasuk kategori baik.
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