Sistem Informasi Analisis Pola Konsumsi Wisatawan Pantai Air Manis dan Kota Tua Padang Menggunakan Location Intelligence dan Big Data Media Sosial
DOI:
https://doi.org/10.31004/joecy.v6i2.11085Keywords:
Location Intelligence, Big Data Media Sosial, Pola Konsumsi Wisatawan.Abstract
Penelitian ini bertujuan mengembangkan sistem informasi untuk menganalisis pola konsumsi wisatawan di kawasan Pantai Air Manis dan Kota Tua Padang menggunakan pendekatan location intelligence dan big data media sosial. Data diperoleh dari geotagging, ulasan, check-in, serta interaksi digital wisatawan pada berbagai platform media sosial. Analisis dilakukan untuk mengidentifikasi preferensi kuliner, belanja, durasi kunjungan, waktu aktivitas, serta pola mobilitas wisatawan. Hasil penelitian diharapkan mampu menghasilkan informasi strategis bagi pemerintah daerah dan pelaku usaha dalam meningkatkan layanan wisata, optimalisasi pemasaran digital, serta pengambilan keputusan berbasis data guna mendukung pengembangan pariwisata berkelanjutan di Kota Padang.
References
Laudon, K. C., & Laudon, J. P. (2022). Management Information Systems: Managing the Digital Firm (17th ed.). Pearson.
Marr, Bernard (2021). Business Trends in Practice: The 25+ Trends That Are Redefining Organizations. Wiley.
Sharda, R., Delen, D., & Turban, E. (2023). Analytics, Data Science, & Artificial Intelligence: Systems for Decision Support (12th ed.). Pearson.
Batty, Michael (2024). The Computable City: Histories, Technologies, Stories, Predictions. MIT Press.
Gretzel, Ulrike, et al. (2022). Handbook of e-Tourism. Springer.
Sigala, Marianna (2021). Social Media in Travel, Tourism and Hospitality: Theory, Practice and Cases. Routledge.
Mayer-Schönberger, Viktor, & Cukier, Kenneth (2021). Framers: Human Advantage in an Age of Technology and Turmoil. Penguin Books.
Kitchin, Rob (2021). Data Lives: How Data Are Made and Shape Our World. Bristol University Press.
Wang, Daniel, Xiang, Zheng, & Fesenmaier, Daniel R. (2020). Tourism Big Data Analytics. Springer.
Xiang, Zheng, & Fesenmaier, Daniel R. (2021). Big Data Analytics in Tourism and Hospitality. Routledge.
Longley, Paul A., et al. (2021). Geographic Information Science and Systems (5th ed.). Wiley.
Goodchild, Michael F. (2022). GeoHumanities and Spatial Analysis in the Digital Era. Springer.
Buhalis, Dimitrios (2023). Smart Tourism and Technology Applications in Destination Management. Emerald Publishing.
Han, Jiawei, Kamber, Micheline, & Pei, Jian (2022). Data Mining: Concepts and Techniques (4th ed.). Morgan Kaufmann.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2026 Efni Yusnita, Cendra Wadisman, Yeviki Maisyah Putra
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
