Pengaruh Penyampaian Informasi, Lokasi, Fasilitas, Dan Aksesibilitas Terhadap Loyalitas Pasien Puskesmas Trosobo Di Sidoarjo
DOI:
https://doi.org/10.31004/joecy.v6i2.11082Keywords:
Penyampaian Informasi, Lokasi, Fasilitas, Aksesibilitas, Loyalitas PasienAbstract
Tujuan penelitian ini untuk mengetahui apakah penyampaian informasi berpengaruh signifikan terhadap loyalitas pasien puskesmas Trosobo di Sidoarjo, Untuk mengetahui apakah lokasi berpengaruh signifikan terhadap loyalitas pasien Trosobo di Sidoarjo, Untuk mengetahui apakah fasilitas berpengaruh signifikan terhadap loyalitas pasien Trosobo di Sidoarjo dan Untuk mengetahui apakah aksesibilitas berpengaruh signifikan terhadap loyalitas pasien Trosobo di Sidoarjo. Penelitian ini menggunakan pendekatan kuantitatif. Instrumen penelitian menggunakan kuesioner sebagai pengumpulan data. Populasi pada penelitian ini adalah orang yang pernah berobat di Puskesmas Trosobo. Sampel yang diambil sebanyak 111 responden. Teknik yang digunakan pada penelitian ini adalah Teknik analisis data regresi linier berganda. Kesimpulan hasil penelitian ini adalah berdasarkan penelitian yang telah dilakukan diperoleh moedel regresi liniear berganda serta hasil perhitungan uji t dapat diketahui bahwa penyampaian informasi (X1), lokasi (X2), fasilitas (X3), dan aksesibilitas (X4) berpengaruh signifikan secara parsial terhadap loyalitas pasien (Y) Hal ini dibuktikan dengan uji t yang menunjukkan nilai thitung untuk variabel penyampaian informasi (X1) sebesar 2,069 dengan signifikasi 0,041 sehingga dinyatakan hipotesis 1 diterima. Untuk nilai thitung pada variabel lokasi (X2) sebesar 2,004dengan signifikasi sebesar 0,048 sehingga hipotesis 2 juga dapat diterima kebenarannya. Untuk nilai thitung pada variabel fasilitas (X3) sebesar 2,922dengan signifikasi sebesar 0,004 sehingga hipotesis 3 juga dapat diterima kebenarannya. Selanjutnya pada variabel aksesibilitas (X4) untuk nilai thitung didapatkan nilai sebesar dengan nilai 6,272 signifikasi sebesar 0,000 sehingga hipotesis 4 dapat diterima kebenarannya.
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