Hasan, G. ., D. . Changnardy, and V. . Cindy. “STRATEGI CUSTOMER RELATIONSHIP MANAGEMENT UNTUK MENINGKATKAN KEPUASAN NASABAH DI PT BPR SEJAHTERA BATAM”. Journal of Innovative and Creativity (Joecy), vol. 6, no. 2, Sept. 2026, pp. 50002-10, doi:10.31004/joecy.v6i2.14496.