HALIM, B. A.; HAPSARI, A. A. Pengaruh Citra Merek, Kesadaran Merek, Loyalitas Merek Terhadap Keputusan Pembelian Pada Shopee Di Tangerang Selatan. Journal of Innovative and Creativity (Joecy), [S. l.], v. 5, n. 1, p. 282–291, 2025. DOI: 10.31004/joecy.v5i1.560. Disponível em: https://joecy.org/index.php/joecy/article/view/560. Acesso em: 12 oct. 2026.