TIRTA MULYADI; IZHARUDDIN PAGALA; IRWANDARU DANANJAYA; TRI APRIYONO. Analisis Strategi Pemasaran Hijau (Green Marketing) terhadap Persepsi Konsumen dan Keuntungan Ekonomi Perusahaan. Journal of Innovative and Creativity, [S. l.], v. 5, n. 2, p. 11126–11131, 2025. DOI: 10.31004/joecy.v5i2.1235. Disponível em: https://joecy.org/index.php/joecy/article/view/1235. Acesso em: 18 oct. 2026.