Aprilliani, S. and Darmawan, A.P. 2026. Pengaruh Citra Merek Dan Promosi Terhadap Keputusan Pembelian Pada Mcdonald’s Cabang Edutown Bumi Serpong Damai. Journal of Innovative and Creativity. 6, 1 (Jan. 2026), 5503–5510. DOI:https://doi.org/10.31004/joecy.v6i1.7255.