Pratiwi Rachman, B., Sya’baniah, S.I. , Sucita, S. and Azizah, Z.N. 2026. Strategi Green Marketing The Body Shop dalam Meningkatkan Brand Awareness Melalui Key Opinion Leader (KOL) di Instagram. Journal of Innovative and Creativity. 6, 1 (Jan. 2026), 2253–2258. DOI:https://doi.org/10.31004/joecy.v6i1.5492.