Ananda, L.P., Albahi, M. and Andrini, R. 2025. Pengaruh Online Customer Review, Brand Image dan Label Halal terhadap Keputusan Pembelian Produk Skincare di E-Commerce pada Generasi Z Kota Pekanbaru Perspektif Maqasid Syariah. Journal of Innovative and Creativity (Joecy). 5, 2 (May 2025), 2655–2672. DOI:https://doi.org/10.31004/joecy.v5i2.470.