Sakinah, D. and Nurhayaty, E. 2025. Pengaruh Brand Image Dan Harga Terhadap Keputusan Pembelian Wardah Cosmetics Di Jakarta Pusat. Journal of Innovative and Creativity. 5, 2 (Jul. 2025), 12579–12594. DOI:https://doi.org/10.31004/joecy.v5i2.2049.